By adopting fans of all ages and demographics, striking a balance between consistency https://lego-x.com/2021/07/05/generated-post/ and adaptability and taking the time to hear customers Lego has found ways to keep the interlocking stones in the hands of millions. It’s a model that other companies will need to follow, says McKee.
In 1948, Ole Kirk Kristiansen and his workshop had just starting producing a variety of wooden toys and games. It was not before the following season that they initiated using a new plastic-injection rounds machine to make plastic bricks, which soon gave these people an advantage above their competition in the booming post-war marketplace.
In 49, they started producing the bricks with studs to them to enable them to content together. This is a key iteration, making the bricks much more stable and sturdy. Later, in 1958, they produced a major improvement with the intro to probiotics benefits of what is known simply because the “stud and joining system”, which will ensures that every Lego stone fits with any other brick. These two vital iterations happen to be why Lego sets developed 40 years previously still interlock seamlessly with those manufactured today.
Through the years, Lego offers kept their finger around the pulse of pop lifestyle by partnering with big-name franchises including Star Battles and Harry Potter. They have also embraced the community of adults which might be fans of the trademark, known as AFOLs (Adult Followers of Lego), with a choice of sets like the Back to the Forthcoming DeLorean period machine and a set of girl Nasa scientists.